Episode 161 | The Power to Change | Campbell Macpherson

The inescapable change we are all contending with can feel overwhelming at times. But there is a way to harness change and make it work for you. That’s why we invited keynote speaker and author Campbell Macpherson onto the podcast this week. Campbell Macpherson is a smart chap, a pleasure to chat with and a fountain of knowledge and experience when it comes to understanding the principles of change.

In his new book, The Power to Change, Campbell draws upon decades of experience to help organisations build cultures that embrace change and deliver. He explains how and why we react to change and helps us identify our natural change barriers, voice our doubts and fears about change, and harness our emotions to overcome them.

Lessons Learned

Leadership is all about change

Campbell didn’t realise that fact until he sat down to write his first book.  That’s when he discovered the statistic that 88% of change initiatives fail. The main reasons that those initiatives fail boils down to leadership.  But it’s not just about leading change. It’s about helping people to want change.

5 Truths of Change

1. Change is inevitable

It’s not a short term thing. It’s not a phase we’re going through. Change is part of life. And it always will be.

2. All change is personal 

It’s difficult to get front-line staff to change the way that they do something. Be it serving customers or the system that they use. Even changing the desk they sit at can be difficult. Having five layers above the front-line staff demanding change isn’t going to work.

3. We all erect barriers to change

If you tell leaders that they need to be more empathetic, nothing happens. But when you actually explain to them about a change that has worked, then they become engaged.

4. All change is emotional

Fear is a huge impediment to change. Once you realise that’s normal, you don’t have to judge yourself. Instead, you can then start to do something about them.

5. We only change when we want to

We can be our own change leader. So it’s up to us to help ourselves to want to change. Once you re-tune your brain accordingly you begin to ask the right questions. What is going to help me to actually want to change? What are the barriers I’m erecting? What are the emotions I’m feeling? Is it my ego? Is it my pride? Once you start to suspend judgement of your emotions, clarity follows.



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